Resume
Experience
Mar 2023 - Present
Copywriter
Klick Health
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Partnered with internal creative teams to generate innovative campaigns in diverse therapeutic areas, including: idiopathic hypersomnia, narcolepsy, primary axillary hyperhidrosis, eczema, and non-segmental vitiligo
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Developed and executed a wide array of content including social ads, banners, interactive visual aids, websites, rep triggered emails, and doctor discussion guides
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Propelled a TikTok campaign to viral fame, garnering 120M+ views and substantially boosting brand exposure and engagement
April 2022 - April 2023
Marketing Associate
PT. Indoguna Grahatama
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Analyzed current marketing strategies and employ modifications to improve sales; conduct market research on competitors’ prices and product range
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Developed compelling pitch decks for meetings with potential external shareholders—successfully securing distribution rights to YKK AP products, Indonesia’s leading aluminum profile manufacturer
Jul 2020 -
Jul 2023
Copywriter
SAMBAL Toronto
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Collaborated with graphic designer to create mall ads, menu descriptions and SEO-friendly copy for landing page and Instagram
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Managed and fostered community engagement by establishing and maintaining relationships with customers through prompt responses to Instagram comments and direct messages
May 2022 - August 2022
Junior Copywriter Intern
Klick Health
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Collaborated with art directors and brand strategists to pitch a $1M campaign for Eat REAL, a non-profit organization seeking to help schools serve real food
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Implemented and maintained a consistent brand voice across digital and print pieces, aligning with campaign objectives to enhance brand recognition and awareness. Therapeutic areas include: opioid use disorder and schizophrenia
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Ensured accuracy and FDA compliance in content by fact-checking and annotating scientific claims; revised materials following editorial feedback
Sep 2021 -
Apr 2022
Digital Marketing Intern
Anogen
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Simplified and converted findings from research publications into 2- minute scripts for promotional videos
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Developed weekly animated promotional videos for monoclonal antibodies and ELISA kits. Worked independently in literature reviews, script copywriting, voiceover recording, animation, and video editing
Sep 2019 -
Present
Copywriter
GBI Toronto
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Volunteered as a copywriter for an Indonesian church
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Projects include website, poster design, and social media captions
Education
2018 - 2022
Honours Bachelor of Science, Biotechnology
University of Toronto
Skills
& Expertise
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Creative storytelling & ideation
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Consistent copywriting
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Effective verbal and written communication
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Persuasive writing
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Copyediting
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Proofreading
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Literature review
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Microsoft office
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Figma